Professor Holly Cooke

Professor Holly Cooke


I became a giant in July 2014, and have grown so much in this time, From a wee munchkin who only knew the basics of digital marketing, to now being a professor in it!

Before I joined Sleeping Giant Media I studied Events Management at Canterbury Christ Church University, but soon realised that I was loving the marketing and project management side of it. This then inspired me to begin a CIM CAM Digital Marketing Diploma from home, which I am still working through alongside my day to day experience.

I am a Search Account Manager at SGM, so my days are spent working across my client’s accounts alongside my team. I work with a number of clients across all sorts of industries, which allows me to learn a lot and ensures that no two days are ever the same

I am also a bit of a data geek and a big fan of Excel and Google Sheets. You can often find me building crazy formulas for documents to help both my team and the wider business.


  • Raising money for charity  I raised £765 for Pilgrims Hospices alongside my fellow Giants in honour of my Dad, who passed away from pancreatic cancer in 2015.

  • My degree 
    I got a 2:1 at Uni which I am still over the moon about!

  • Dancing at Disneyland  When I was a teenager I was lucky enough to dance at Disneyland Paris with my dance troupe, which was amazing.


A white horse walks into a pub and asks for a whisky.

The landlord says: “Hey, we’ve got a whisky named after you.”

The horse replies: “What, Eric?”

(It’s funny because there’s a whisky called white horse whisky…get it 😉 )


  • Google Analytics Certified
  • Google Adwords Certified

Social Animal – “The course cleared the fog… I have a certain amount of clarity.”

Ricky Reina

Highly recommended! Came for an SEO training session to take back info to share with the wider Pilgrims Hospices team, where I work. The Giant team is at the forefront of search and social – and they are warm and welcoming with it. Each course is full of tips and practical information with plenty of chance to ask questions and try out your skills. See you again soon guys!

Eleanor Sheath

I recommend GIANT campus to everyone who would like to improve their knowledge about social media marketing. The training is very good and helped me enormously to understand how to market my own company in a better, more effective way. I will be signing up for more courses in the near future!

Julia Brendel